anyone tried different sizes on STD rims. 275/35/19?

So the stock 265/35/19 sized rubber must be a weird size, a branded tire Conti/Mich/Toyo etc in this size is about twice as much as the same tire in either a 255/35/19 or 275/35/19.

Has one run a set of a slightly wider or skinnier size? noting the profile makes them smaller and taller etc - would it mess with the ESP etc??

cheers