APR Deceptive Website and Marketing practices

I thought I didn’t have this in a message but I was incorrect (heard it from several employees). Let’s add the 4.0tt tune to this list as well! Name and avatar has been removed as well as one line that may give indication as to who this person is.

http://i.imgur.com/STMe932.png?1
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whoa this is new/weird to me

i could of sworn APR released their 4.0TT stuff first? or did revo release it in europe first then the U.S.?

man i thought they were a little bit legit … can’t believe they stole all that shit. irony at its best

nice to see, that they have good ideas for the upper flange to make it like a German manufacturer, where the item i available since May 2013! and here is real german casting quality …
https://www.hg-motorsport.de/shop/product_info.php/info/p27973_Bull-X-VAG-1-8-2-0TSI-Downpipe---Euro-6---.html

Welcome, mercury.

Sorry to see your product was ripped off. Seems pretty common with APR of late.

Cool stuff, do you have a US distributor?

Hi beemracer.
No we dont have right now any official distribution in US and are searching for some dealers.
Only a good friend of me has moved to LA and is importing some stuff for his friends.
If you need any Information, you can contact me. ( supervisor@hg-motorsport.de )

kind regards
Hasan

@HG-Motorsport, sorry to hear that your cast upper idea was copied.

Funny thing… Unitronic releases a video earlier in the week showing stress testing of the MK7 engine with their downpipe and turbo glowing red.

http://youtu.be/i2fbBddXHY0

Then APR decides to copy the same marketing tactic days later and releases their own video on friday.

https://www.facebook.com/video.php?v=10152548980215356&set=vb.75900685355&type=2&theater

Come on… lol. It’s unfortunate that even with all the marketing thrown at it, their DP release isn’t gaining much traction. Perhaps it’s due to their new policy of charging customers $150 for a stage 2 upgrade if APR hardware isn’t purchased.

Dave

MK7 boost taps

It’s been known for quite some time by APR that their MK7 boost taps do not allow the MAP/IAT sensor to correctly read intake air temperatures. Since IAT readings directly impact the ECU’s calculation of air/fuel ratio as well as the amount of timing that is ran, it seems that the tap can create issues with drivability as well as reliability if the ECU believes that IATs are much cooler than actual, especially in a high boost situation.

What’s bothersome is that stopping sale and issuing a recall for this piece would not cost APR much as each tap only costs them $1.20 to make. Awesome margins too . . . selling a $1.20 plastic piece for $59.99 ;D

The following conversation, started by an APR engineer, is from 1/2/15. What’s interesting is that they noticed it in development, but didn’t fix the issue and instead released it to the public. I personally saw the tap on 5/23/14 at Fastivus so it isn’t something that was recently developed.

http://i.imgur.com/OyEA54Z.png?1

Pretty sad again. Good to see they’re consistently making the wrong decisions.

Eric…geez this is pathetic.

Lol at Eric likes to give moar

Interesting comments about Corsa’s side of the RSC debacle.

http://www.golfmk6.com/forums/showthread.php?t=89660

[quote=cadubya]Recently, I was afforded the opportunity to tour the Corsa facility and meet with the sound engineer, sales manager, and marketing manager. These are my own observations. I was not given any marketing BS to regurgitate.

Key points:

  1. These are stand up guys. Corsa’s facility is state of the art and no expense is spared in the pursuit of quality and perfection.

  2. Corsa has a variety of patents for tuning exhausts and eliminating drone. Some of these are sexy looking, some are not. One or more of these elements is used depending on the application and packaging restraints.

  3. APR hired Corsa to manufacture a variety of exhausts for multiple VAG platforms. Corsa designed the exhausts according to APR’s specification.

  4. Material quality downgrade debacle: APR wanted to make more margin on the exhausts. Corsa did not have any more margin left to give and still be a viable business partnership. APR decided to downgrade the material to make their desired margins.

I’ll answer any questions to the best of my knowledge.
[/quote]

Bumping this post up with the recently released info from the cost reduction program.

http://i.imgur.com/VtV5NLZ.jpg

http://i.imgur.com/F6jS0vm.jpg

http://i.imgur.com/MA3cKkw.jpg

http://i.imgur.com/2jteljR.jpg

So there were huge reductions in cost on the manifold ($980->$310), lines (~84% savings), machined parts (~50% savings) and silicone (~70% savings) used in this kit. Distributors still have tiny margins on these kits while APR’s profit margin increased significantly (~$1500 per kit). On top of that, APR increased the retail price of Stage 3 from $6125 to $6500 in spite of all these cost reductions.

Good for APR I suppose.

There is an implied economic incentive for any OEM to share the margins (where available) to its distributors and dealers.

APR doesn’t make any money if the dealers don’t sell the drugs.

Give dealers more margin, and they put your product in front of more buyers (which comes in many forms, such as increased advertising taken on by the dealer, social events, installation subsidies, etc.)

So far all you have proven is that APR is now here to make money (with new ownership), and your feelings got hurt somewhere along the way.

Exactly!

New management had nothing to do with the cost reduction. That was something Keith and Stephen wanted to do and I brought them the person to do it.

They need to share the wealth with dealers, especially now since they’ve downsized their own physical presence at shows and reduced their offerings.

Sorry, but they don’t have to do shit.

MG took the risk and through the cash down on the table, they get to decide what they plowback and what they pay out.

If you think it should be done differently, go buy a company and report back.

Typical entitlement bullshit.

Seems a bit contrary to your earlier statement.

[quote=notarmed]APR doesn’t make any money if the dealers don’t sell the drugs.

Give dealers more margin, and they put your product in front of more buyers (which comes in many forms, such as increased advertising taken on by the dealer, social events, installation subsidies, etc.)
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Just sayin’

It’s bad business to drastically reduce product variety for dealers to sell. Keep in mind that APR has often required exclusivity for smaller distributors for quite some time. That was fine when APR offered complete solutions: tuning, full exhaust line for several generations, clutches, suspension, etc. Now they’re chopping down everything to APR product lines only (better margins for APR) and putting smaller dealers at a disadvantage.

My point is “All boats rise in high tides.” Therefore, APR gets to decide what is best for both the health of the customer and the company. Why? Because MG threw the money down, and now they get to decide how they want to run the company. Do you think it should be done differently? Great, then stop fucking around with posting on the Internet and go start or buy a competitor.

Until then, you just look like an entitled person with an axe to grind.

What MG does is what MG does. You’re simply missing out on the fact that I’m merely reporting what’s going on inside APR from numerous sources. I think all consumers would like to know if the products they’re buying have been falsely misrepresented / based off stolen IP as indicated.

Corsa released an interesting video today. Seems rather directed at APR, even starting with the first few lines ;D

http://youtu.be/AB-iolzSAkA

LOL…Total jab at APR and I love it!!!

LOL that is pretty funny, nice ad and jab.